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Why Ergobaby is the #1 Gift on Your Bestie’s Registry

March 18, 2024
At Primary Goods, we have an independent selection process & only review what we fully endorse. If you buy a product via our links, we may earn a commission.

Babies are SO needy. 

Looking through my best friend’s seemingly endless baby registry, this fact became painfully apparent to me. Everything changes when you have a kid, and there are so many products designed to support you in this new life chapter. 

My friend is the first of our friend group to get pregnant, so I knew I had to get her something good. It had to be functional, aesthetically pleasing, and truly durable – I skipped right on past the cutesy toys and dinky baby towels on the list. I scrolled… and scrolled… and scrolled… until I landed on her request for a baby carrier. This was it. I decided to get her the best baby carrier money could buy.

That’s how I discovered Ergobaby. TL;DR: This baby carrier is best in class! Get it for yourself or the new mom in your life

Read on for the full scoop – and lots of cute baby pics!

20 Years and Going Strong

Like any good product, Ergobaby comes with a personal story. It’s been on the market for 20 years, founded by a mother who struggled to find a baby carrier that fit all her and her baby’s needs. After this experience, she set out to create a carrier that would not only be comfortable for the parent but also be safe and healthy for the baby's developing body. 

And Karin Frost did a great job. It’s pretty easy to see why parents and caretakers choose Ergobaby – it stands out as superior above the rest. I did a deep dive on the brand and its top-selling products.

So, what makes this carrier so special? 

Ergonomic design

It’s in the name! Ergobaby’s carriers are designed to distribute the weight of the baby evenly across the parent's body, which helps to reduce pressure on the back, shoulders, and hips. My back hurts just thinking about hauling a kid around, so this is essential! 

The design also ensures that the baby is in the proper position, with the knees higher than the hips and the spine in a natural curve. For a baby’s developing body, this is important; it helps to prevent hip dysplasia and other problems that can arise from improper positioning.


Ergobaby’s selection is expansive, covering all sorts of different lifestyles and needs. Whether you’re basing your choice on baby’s size and age, or the position you want to carry baby in (front, back, or hip), you’ll find everything you need from these carriers. If you’re looking for an all-ages, all-weather option, their classic Omni 360 has you covered. Or, if you want to hold your baby a bit more gently, the Embrace Carrier is designed for newborns, and specifically cradles their head. For quick trips, there’s a Hip Seat Carrier for easy ups and downs. 

Turns out, adaptability is super important when taking care of a growing baby! And, with plenty of colorways and material options, these carriers are actually pretty cute. Sounds unlikely, but it’s true!


Comfort – for both parties! – is key when it comes to baby carriers, and Ergobaby doesn't disappoint. The carriers are made with soft, breathable materials that are gentle on the baby's skin, like SoftFlex Mesh and knits made of recycled bottles. They feature wide waistbands and padded shoulder straps to help distribute the weight of the baby evenly, preventing back and shoulder pain. These carriers also come with a protective hood to shield your mini-me from sun, wind, and rain. Or, use it to provide privacy when nursing in public!

Easy to use

If you’re a first-time parent, great news – Ergobaby carriers are designed to be easy to use, even for the newbies. The carrier can be adjusted to fit different body types and sizes, and the straps are easy to adjust with one hand. Its lumbar support pad can be adjusted for optimal comfort, and the hood is easy to attach and detach. All your focus can be on caring for your child, instead of fumbling with buckles and straps.


These babies (the carriers, to be clear) are designed to last. The high-quality materials are built to withstand wear and tear, which babies are widely known for. And, they can be machine-washed, making cleaning and maintenance a breeze. For the more cautious parents, Ergobaby also offers a limited lifetime warranty on their carriers, which can provide much-needed peace of mind.


Being built to last already ticks several sustainability boxes, but Ergobaby also aims to use planet-conscious materials and delivers packages in recyclable boxes. They’re also made in small quantities – no excess inventory here! And, for the parents who want to keep giving back, Ergobaby has created Everlove. It’s a wonderful program that buys back, refurbishes, and resells those carriers that have been outgrown. If you want to keep the love going, or need a more affordable option, look into this!

4 MORE Reasons to Buy!

  1. Ergobaby gives back. They are socially committed, and support not-for-profits that align with their values for thriving babies and happy parents. Globally, they give to Carry the Future, which puts much-needed carriers to refugee families with babies and toddlers.
  1. Their blog is a great resource for parents, new or experienced! From showing you the science behind babywearing, to answering age-old questions about how to get your baby to sleep, Ergobaby has tips for you!
  1. They’re backed by science, enlisting the help of medical professionals when developing their products. Find an impressive list of current contributing advisors here!
  1. Not in the market for a baby carrier? No problem! They’ve got plenty of other products, from an adorable 3-in-1 Baby Bouncer to an Evolve 3-in-1 High Chair that goes from feeding station, to regular chair, to a kitchen helper! 

Adding to Cart

If you’re searching for a trusted brand that guarantees quality, comfort, and sustainability, Ergobaby is a standout. You know both parent and baby will thrive, whether you’re shopping for yourself or your best friend. I can’t wait for her to get her Ergobaby and try it out – and I can’t wait to meet my new niece.


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